What is Intent Variation?

To understand intent variation, it’s important to first understand what intents are in natural language processing. An “intent” refers to the purpose of a user’s input into a model, such as a chatbot or search engine. For example, if a restaurant has a chatbot on their website, then a customer might use it to ask about business hours.

This is where intent variation comes in, because people have different ways of expressing the same intent. The customer might phrase their question as “What are your business hours,” “What are your hours of operation,” or “What time does your store open and close.” The chatbot should be able to understand that there are different ways of expressing the same intent, and inform the customer of the store’s business hours regardless of which way the question is phrased.

Why Use Lionbridge for Intent Variation?


At Lionbridge AI, we provide custom intent variation datasets that cover all of the different ways that users from different backgrounds and age groups might express the same intent. You can use the training data directly to train your models such as chatbots, voice assistants, and search engines.

  • 500,000+ Contributors
  • 300+ Languages
  • 20+ Years of Experience


Lionbridge’s quality assurance system includes a rigorous review process to ensure that we provide you with the best, accurate intent variation services.


Lionbridge has access to 500,000 contributors located around the globe, so we can quickly create varied intents in 300 languages.


With over 20 years of experience in the language services industry, Lionbridge is fully prepared to support your natural language processing projects.


Lionbridge’s Intent Variation Services

Intent Classification

Lionbridge’s global team of 500,000 language experts will analyze your user queries and categorize them into the relevant predefined intents. Use our intent classification services to accurately connect user input with specific intents for your machine learning model to understand.

Intent Recognition

Lionbridge provides intent recognition services at the word level to help your machine learning model understand and recognize multiple intents, so users can type or speak freely in long, complex sentences. Take advantage of our intent recognition services to extract the relevant information and help your model understand a user’s purpose and meaning behind their input.

How it Works

how to crowdsource data

1. Project set-up

Our team will work with you to develop a custom solution based on your project objectives and timeline.

how to crowdsource data
how to crowdsource data

2. Production

Our crowd of multilingual experts get to work creating, annotating or validating your data.

how to crowdsource data
how to crowdsource data

3. Delivery

Our project management team checks, packages, and formats the data before being sent to you for final approval.

how to crowdsource data

Success Stories

Relevant Solutions


Ensure that your chatbot has a balanced number of intent formulations and can address all user queries.

Voice Assistants

Train your voice assistant to understand and respond to user queries in 300 languages.

Search Relevance

Make your search algorithm more intuitive and user-friendly by training it with varied intents.


Looking for intent variation services?

The Lionbridge platform streamlines much of the process, allowing us to offer the most cost-effective intent variation services in the industry. Contact us to get a free estimate for your project.

  • Account Manager
  • Project Management
  • 24/7 Support
  • API
  • NDA
  • Volume pricing
  • Custom reporting
  • Enterprise-grade SLAs
  • Custom invoicing
  • Consulting services
Get in touch with our team today

Multilingual Intent Variation Services

Lionbridge provides professional intent variation services in over 300 languages. Some of our most popular languages include:

  • Chinese Intent Variation Services
  • Dutch Intent Variation Services
  • French Intent Variation Services
  • German Intent Variation Serivces
  • Italian Intent Variation Services
  • Japanese Intent Variation Serivces
  • Portuguese Intent Variation Services
  • Spanish Intent Variation Services

Learn more about intent variation and its applications

A chatbot is any program that mimics real conversations. This can either be embedded in a site or through a third party messaging platform like Facebook Messenger or Slack.
Have you been getting a lot of visitors to your site, but not a lot of sales? Search relevance and improving the strength of your search engine may be the answer to your problems.
An in-depth look at one particular use case of natural language processing that is near and dear to many people’s daily lives: voice assistants.