Social media platforms are the largest and constantly updated datasets about human behavior. Facebook posts, Instagram stories, and tweets provide a genuine insight to public opinions.

Social media data can also reveal general buying patterns and business trends to guide your marketing strategy. For example, you might find many people tweeting that they are confused about your demo, or wishing that your brand’s new clothes line came in more neutral colours. Machine learning and sentiment analysis can give you an objective overview of how people reacted to industry news such as service and product releases.

Social media data collection, however, can be a daunting project. 50 billion photos have been shared on Instagram, and over 100 million new photos and videos are being uploaded every day. That’s where Lionbridge can help. Our 500,000 active contributors cover all timezones and are fluent in 300 languages and dialects, so you can outsource your social media data collection tasks to us without missing a single post. Once your dataset is ready, we can also categorize, annotate, and analyze the social media posts for you.

Our Services for Social Media Mining

Social Media Data Collection

Gathering enough data is a common challenge when improving machine learning systems in social media. Lionbridge’s online team of 500,00 contributors can quickly find social media posts that match your desired criteria.

Image Recognition for Social Media

Image recognition systems ensure that you’ll catch social media posts about your products, even when users don’t mention your brand or product name in the text. AI systems can identify your product in images shared on social media. For example, potential customers might upload a photo of your product with the accompanying text: Where can I buy this? Lionbridge can help you to build accurate image recognition systems so you won’t miss an opportunity to share promotions or thank existing customers for spreading the word. Learn more about our image services for social media.

Chatbots on Social Media Platforms

Embedding a chatbot in your business’s social media account can increase customer experience and satisfaction. If the chatbot is setup effectively, you can quickly help more customers, and decrease costs for human representatives. Improve your ROI today with Lionbridge’s chatbot training services.

Sentiment Analysis

Sentiment analysis can be used to collect feedback from social media on a new product or design. Similarly, businesses can apply sentiment analysis to discover how people think about their competitors. Learn more about Lionbridge’s sentiment analysis services.

How it Works

how to crowdsource data

1. Project set-up

Our team will work with you to develop a custom solution based on your project objectives and timeline.

how to crowdsource data
how to crowdsource data

2. Production

Our crowd of multilingual experts get to work creating, annotating or validating your data.

how to crowdsource data
how to crowdsource data

3. Delivery

Our project management team checks, packages and formats the data before being sent to you for final approval.

how to crowdsource data

Why Lionbridge?


Our SmartCrowd™️ includes 500,000 online contributors across all major time zones, ready to build and annotate social media datasets for your machine learning project.


Lionbridge’s online contributors are native speakers of 300 languages and dialects. We’ll be sure to catch all of the subtleties, nuances, and colloquialisms that could determine the sentiment of social media posts.


With 20 years of experience in data collection and sentiment analysis, we can help you to solidify your AI business strategy. We’ll also manage your AI projects from start to finish to ensure that you get optimal results.

1 million+ Contributors
300+ Languages
20+ Years of Experience

Case Studies

Success Stories

Social Media Posts Classification

We collected, labeled, and categorized informal social media posts into 29 different categories for Basis Technology, an AI software company specializing in natural language processing.

Content Moderation

For a major media company, we distributed video content moderation tasks to hundreds of moderators in over 40 markets. Our moderators rated the videos for relevance and flagged and inappropriate or offensive content.

Sentiment Analysis

For an AI software development company, Lionbridge recruited a team of Arabic native speakers to analyze over 2,000 tweets about current events. Our contributors classified each tweet as either positive, negative, or neutral.

Social Media Data Pricing

How much does social media data cost? The Lionbridge platform streamlines much of the process, allowing us to offer one of the most cost-effective data solutions in the industry. Contact us to get a free estimate for your project.

  • Account Manager
  • Project Management
  • 24/7 Support
  • API
  • NDA
  • Volume pricing
  • Custom reporting
  • Enterprise-grade SLAs
  • Custom invoicing
  • Consulting services
Get in touch with our team today